UI/UX Designer
User-centered interfaces that solve real problems and deliver delightful experiences.
Hi there! I’m Ziv, a curious and driven digital product and UX professional with a strong focus on creating clear, useful, and human centered experiences. I care deeply about how people interact with technology and enjoy turning complex ideas into simple, intuitive solutions. My work blends research, design, and data to support thoughtful decision making and meaningful outcomes. I thrive in collaborative environments where ideas are tested, refined, and brought to life.
Featured Projects
Take a look at some of my recent work. Each project represents a unique challenge and a comprehensive solution.
Website Design & Automation
Redesigned and led the company’s digital experience across its website, content, and campaigns, simplifying complex information and improving user journeys, and engagement.
HCI Research and Prototyping Lab
Crafted and validated user centered digital experiences through research, prototyping, and iterative testing to improve clarity, usability, and decision making.
GuardKey - Password Manager Desktop App
A secure platform for managing, encrypting, and synchronizing passwords and sensitive information, including autofill, cross‑platform access, and unlimited secure storage.
Fashion & Brand Identity App
Created a comprehensive brand identity system for a fashion app, including logo design, color palette, typography, and usage guidelines.
My Design Process
Research
I begin by understanding the problem space through user research, competitive analysis, and stakeholder interviews.
Ideation
Next, I brainstorm solutions, create user flows, and develop information architecture to address the identified problems.
Design
I create wireframes and high-fidelity mockups, focusing on visual design, interaction patterns, and usability.
Testing
Finally, I validate designs through usability testing, gather feedback, and iterate to improve the solution.